THE WRECKS.

What problem does the THE WRECKS website solve?

1. For who

   Artists and fans who need an owned house — tour, merch, catalogue — not a link-in-bio.

2. What this made possible

   A band funding itself on tickets and merch has no label budget to make up the difference, so tour and store carry the same weight as the music — and the whole thing still reads like the band built it.

3. The problem

   Alt-rock act financed by touring and merch rather than advances. The audience expects confessional DIY energy and bounces off anything corporate, so the site has to convert without ever looking like it is trying to.

4. The approach

   Cyan-and-magenta split display type over a darkened live shot; outlined nav that reads like a sticker; wordmark as an oversized watermark so the fold has depth without a second image.

5. What shipped

   Live at thewrecks.netlify.app on REACT + VITE · MOTION.

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