DOG PARK.

What problem does the DOG PARK website solve?

1. For who

   Artists and fans who need an owned house — tour, merch, catalogue — not a link-in-bio.

2. What this made possible

   A release cycle only pays if fans leave streaming with a listen, a ticket and a place on the merch list, so the site is the one surface Dog Park owns end to end rather than another hop through someone else's feed.

3. The problem

   Dog Park already pull attention from platforms and from the road; what they lacked was a destination they control during a release year. Fans arriving for the EP needed somewhere the band routes them — catalogue, dates, merch and press — instead of a link-in-bio that leaks attention at every step.

4. The approach

   Outdoor-screen energy for a band that lives outside the venue: deep forest field, cream type and terracotta hits so the fold reads like a park projection wall; a condensed wordmark at billboard scale with a clip-path rise; route fades and scroll-linked hero blur keep the pages feeling live.

5. What shipped

   Live at dogparkband.netlify.app on REACT + VITE · MOTION.

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