PERTI.

What problem does the PERTI website solve?

1. For who

   Artists and fans who need an owned house — tour, merch, catalogue — not a link-in-bio.

2. What this made possible

   A catalogue this deep still lives mostly on streaming, so the site pulls the chapters, the album push, the dates and the store onto a surface the act controls and routes fans to listen, tickets and merch.

3. The problem

   Pertinence already had the audience on platforms; the gap was an owned headquarters. Fans and bookers landing from socials needed one destination for the full catalogue, the album, live dates and merch, rather than a link-in-bio that drops them straight back onto streaming.

4. The approach

   Chrome-kiosk product UI — zero-radius black panels, cyan and magenta splash accents, and an oversized split wordmark over a desaturated hero reel; the catalogue set as a tabbed shelf with fixed player chrome and a letter-stagger intro, so a release reads built rather than templated.

5. What shipped

   Live at perti.netlify.app on REACT + VITE · TAILWIND.

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