Page 17 of Will's Journal.
This is page 17 of Will's Journal — a later slice of the archive, not the hub.
Writing on AI visibility, automation, agents, and websites — from Spurlock Studios.
Which notes are on page 17 of Will's Journal?
AI Visibility When AI Gets Your Brand Wrong: Fixing Hallucinated Facts at the Source
AI keeps a stale address or wrong founding year because leftover sources still teach it. Fix owned NAP, schema, and residue pages, then re-test ChatGPT.
Websites Build the EPK Bookers Can Scan in Thirty Seconds
Build an EPK bookers can scan in thirty seconds: name, short bio, listen links, downloadable assets, and booking contact above the fold. Keep fans elsewhere.
Websites Accessibility as Craft, Not Compliance Theater
Accessible marketing websites treat keyboard, contrast, media, and motion as craft. Use WCAG 2.2 AA as the floor — not a checkbox costume on brand cinema.
AI Agents Scoping an Agentic Pilot That Proves Value in Five Days
Scope a 2–6 week agent pilot as one job, real data, an evaluator, and a cage. Five days proves the spike; extra weeks buy access, labels, and a second measure.
AI Agents Pin the Model, Gate the Upgrade: Catch Agent Drift Before Customers Do
Yes—pin production agents to explicit model IDs. Floating aliases change behavior with no deploy. Upgrade only through a golden-set gate you actually run.
Automation n8n Error Workflows Operators Actually Read (Not Just Slack Noise)
Wire one n8n Error Trigger handler with a real alert contract: severity, owner, execution link, and mute rules — then attach it to every production flow.
Automation Self-Hosted n8n vs n8n Cloud: Cost, Control, and When Each Wins
n8n Cloud wins when you will not staff the box. Self-host for residency, private nets, or high volume. Queue mode is a scale step, not a hosting default.
AI Visibility The AEO Audit Checklist I Run Before Touching a Client Domain
An AEO audit is a 10-step checklist you run before changing a domain: freeze prompts, baseline answers, score entities and schema, then rank a 30-day plan.
AI Visibility Write the Answer in the First Breath — Then Earn the Depth
Put the answer in the first 40–80 words as a standalone lift, then earn depth with tables and receipts. That is how inverted-pyramid pages get quoted.
Websites Case Study Pages That Sell the Next Project
A case study sells the next project when it shows problem, decisions, honest proof, and a CTA for that class of work — not a gallery of pretty screenshots.
Websites Pick One Source of Truth for Tour Dates — Then Let Everything Else Read It
Pick one source of truth for tour dates — Bandsintown or Songkick — then let your site and platforms read it so managers update once only. Make that the rule.
AI Agents Observability for Agents: Traces, Scores, and the Dashboard Ops Actually Reads
Provider dashboards miss silent wrongness. Agent observability is traces with redacted tool I/O, evaluator scores, and cost — the screen ops actually reads.
What should I know about this archive page?
- What is page 17 of Will's Journal?
- Page 17 of Will's Journal is a later slice of the archive, not the hub. The writing is on AI visibility, automation, agents, and websites — from Spurlock Studios.
- Where is the first page of Will's Journal?
- The first page is the hub at /blog. This URL is a later page of the same journal; previous and next links move through the rest of the archive.
- Is this a different journal than the hub?
- No. This is the same Will's Journal from Spurlock Studios — page 17 of the archive, after the notes on the first page.