Websites posts from Will's Journal.
These are the Websites posts from Will's Journal — writing from this practice, not the Websites service page.
The Websites practice: A site people can buy from.
Which Websites posts are in this archive?
Websites Linktree is a leak — build the house
Spotify does not send you the fan’s email. Instagram rents the following. Linktree is a hallway with no register. The House is the owned room: site, membership, checkout, follow-up.
Websites The shop site that answers the phone
A Midwest shop does not lose the job to a prettier hero. It loses the job to whoever looks real and picks up. Here is what the site has to do on a Saturday.
Websites A media kit the brand can steal in sixty seconds
Influencers need a brand-safe /media or /kit with rates and demographics you can stand behind — not a Google Doc with dead links. This is not a booker EPK.
Websites Creator Site or Business Site for the house?
Creator Site ($3,500) is tour, listen, join, buy. Business Site ($8,000) is the register. Pick after the $1,500 sprint — not before you have seen the house.
Websites Discord is unpaid labor — put a register on the house
Keep Discord if the room lives there. The house is the owned URL, checkout, and join path so the community collects money instead of leaking attention.
Websites Spec buyers will not order what they cannot see
A forge or architectural-metal site is a spec packet: commissions, process, materials. It is not a tap-to-call HVAC homepage. AllCity is the phone. Matt Coffey is the work.
Websites A cultivation site is not a wellness brand
Cultivation sites sell lots, COAs you actually have, and wholesale inquiry — not a leaf on black with invented medical copy.
Websites 21+ checkout that can clear
A THC cart has to survive age verification, processor risk, delivery rules, and adult signature. Visibility without a checkout that can clear is a brochure.
Websites Three counties, not fifty city pages
State the counties you actually cover on one honest page and route quotes by zip. Spun city doorways teach the wrong map and get ignored.
Websites How Long Does a Custom Website Take to Build
Custom websites run on discovery, content, integrations, and QA—not design hours. Use planning bands: a week for direction, 1–10 weeks for a scoped build.
Websites What does website maintenance cost and include after launch
After launch, maintenance is hosting, deps, CMS, edits, uptime, backups — not new features. Cost depends on stack; use labeled bands, not a fake monthly rate.
Websites Redesign vs refresh vs rebuild — which do I need
Refresh when the site looks old. Redesign when conversion dropped on a stack that still works. Rebuild when the CMS or platform lock is the real problem.
What should I know about this Websites archive?
- What is this Websites archive?
- These are the Websites posts from Will's Journal — writing from this practice, not the Websites service page.
- Is this the Websites service page?
- No. This is a journal lane archive. The Websites practice is at /websites. A site people can buy from.